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FlashPoll - Omnibus Survey Program

The Flashpoll twice-monthly polling program has run uninterrupted for the last 18 years. It remains the most cost effective and reliable survey program for clients seeking answers for up to six or eight questions. Essentially an Omnibus program is a gathering of several relatively short surveys into one. We limit the length of our Omnibus surveys to about 10 minutes’ duration, and the service is costed to be attractive for up to about 8 or 10 questions (plus demographics). The saving for a survey of this length is in spreading the overheads of the survey preparation, respondent selection, collection of demographics, and data analysis, over several clients.

Beyond 8 or 10 questions, the cost advantages of the Omnibus format become less effective, and a "stand alone" survey may prove to be more beneficial.

The twice-monthly schedule almost certainly guarantees the availability of an Omnibus operating at the time you need to be in the field gathering your survey information.